1. Create concise, eye-catching, and innovative headlines and body with fact-filled contents in an engaging active tone
2. Writing a wide variety of topics for multiple platforms (website, blogs, articles, social updates, banners, case studies, trip itineraries etc.) with impeccable spelling and grammar
3. Researching and organizing facts and sources while building a following for brand on social media with creative work
4. Familiarity with keyword placement and SEO with an ability to write in a number of different styles and/or tones
5. Responsible for generating words, slogans and audio scripts that accompany advertising visuals.